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‘Tatak ng Tapang, Tatak Ginebra’ campaign honors the battle scars of real-life courage
Ginebra San Miguel, the world’s largest-selling gin, once again raises the bar in brand storytelling with its newest campaign, “Tatak ng Tapang, Tatak Ginebra,” a powerful evolution of its long-standing celebration of Filipino courage. This time, the spotlight is on real people—four personalities whose strength is etched not in fiction, but in the very scars […]
THE SIREN CALLS: Sue Ramirez captivates as 2026 Ginebra San Miguel Calendar Girl
Ginebra San Miguel, the world’s largest-selling gin, has officially unveiled actress and performer Sue Ramirez as its 2026 Calendar Girl during a media launch held at the Manila Diamond Hotel recently, introducing her as the brand’s newest “Siren” through six captivating layouts that highlight her confidence, strength, and allure. The announcement marks a major career […]
Philippine Quill cites inspiring‘Lamang ang May Tapang’ campaign
Ginebra San Miguel’s 2024 campaign, “Lamang ang May Tapang,” was honored with a Merit Award in the Marketing, Advertising, and Brand Communication category—an esteemed recognition presented by the International Association of Business Communicators (IABC) Philippines at the 21st Philippine Quill Awards held recently. Accepting the award on behalf of Ginebra San Miguel Inc. (GSMI) were AVP for Marketing Ronald Rudolf […]
FIVE “GINSTANALO” MILLIONAIRES
Ginebra San Miguel Inc. (GSMI) hasannounced the five lucky instant millionaires of its “Gin is In, Gin to Win, Ginstanalo”promo. The winners, who participated by purchasing Ginebra San Miguel products,were (top photo, L-R) Romeo De Asis (Daraga, Albay), Antonio Castro (OlongapoCity), Joel Sindao (San Mateo, Isabela), Walter Tamboa (Laoag, Ilocos Norte), andSarah Marie Cortuna (Abra […]
Journey to the World of Gin
Ginebra San Miguel Leads World Gin Day 2025 Celebration in the Philippines This year’s World Gin Day 2025 celebration took Filipino gin lovers on a journey like never before. Led by Ginebra San Miguel Inc. (GSMI), producer of the world’s best-selling gin, the immersive event transformed the Manila Diamond Hotel ballroom into a gateway to […]
GSMI Q1 earnings up 11% to P2.1B, sustains strong 11-year growth
San Miguel Corporation’s spirits business, Ginebra San Miguel Inc. (GSMI), started the year strong with a first quarter net income of P2.1 billion, 11% higher than the prior year, despite more challenging market conditions. Consolidated revenues reached P16.3 billion, 8% higher than in the same period last year, while operating income also improved 8% to […]
Ginebra San Miguel to give away P80 million worth of prizes in “Gin is in” Instanalo promo
Ginebra San Miguel Inc. (GSMI), the producer of the world’s largest-selling gin, is launching another nationwide consumer promo, this time with bigger and better prizes up for grabs, as a way to give back to its loyal consumers. Starting March 15, lucky consumers can win a total of P80 million worth of prizes in GSMI’s […]
1834 Premium Distilled Gin bagged multiple awards at the third Manila Gin Festival
Group Product Manager for White Spirits Josephine Caldo leads the Ginebra San Miguel team in receiving the trophies for the 1st runner-up for Most Popular Gin and 2nd runner-up for Best Booth in the premium brand category. https://www.ginebrasanmiguel.com/wp-content/uploads/2025/03/The-Scoop_-1834-Premium-Distilled-Gin-Epicurean-Masterclass.mp4 1834 Premium Distilled Gin continues to make a mark on the premium gin scene after bagging multiple […]
Ginebra San Miguel launches “Kabayani Kita” campaign
Beyond its world-class quality and taste, Ginebra San Miguel is also known for its award-winning campaigns that reflect people’s sentiments and aspirations. More than having catchy taglines, GSMI’s campaigns have also served as a source of inspiration for many for showcasing courage, resilience, and the ‘never-say-die’ spirit of everyFilipino. Its latest campaign, “Kabayani Kita sa […]
Asia’s Limitless Star is Ginebra San Miguel 2025 Calendar Girl
On the 190th anniversary of its flagship brand, Ginebra San Miguel, the maker of the world’s best-selling gin has named Asia’s Limitless Star Julie Anne San Jose as its 2025 Calendar Girl in a launch attended by media and other guests at the Diamond Hotel in Manila. Julie Anne San Jose is a Filipina singer, […]