GSMI recently held its first-ever virtual game show as a way of saying thank you for the continued support of its loyal consumers. The game show dubbed “Pamaskong Handog ng Ginebra San Miguel” was streamed live via Facebook. Thousands of netizens from all over the country participated in the event hosted by DJs Lyka Barista from 101.1 Yes The Best and DJ Raqi Terra from 90.7 Love Radio.
Netizens had the chance to win as much as P100,000 and a year’s supply of GSMI products by participating in the various trivia games on Ginebra San Miguel history, famous TV commercial taglines, and Barangay Ginebra San Miguel basketball team. They also showed their love for Ginebra via the “Best Tagay sa Bahay Moments Photo Challenge” and danced ala GSM Blue Brand Ambassador Sue Ramirez in the “Mojito Dance Challenge.”
A ceremonial toast kicked off the program led by General Manager Noli Macalalag with Sales and Marketing Manager Allan Mercado, National Sales Manager Manny Factor, and National Marketing Manager Ron Molina and ended with the electronic raffle draw of the P100,000 grand prize won by Liza Garrata, a housewife from Valenzuela, who plans to start a new business with the prize money.